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Privacy notice

In line with the new EU General Data Protection Regulation (GDPR), there are certain things that we need to let you know about how your information will be processed. In this privacy notice, we explain:

  • the legal basis for data processing;
  • who will have access to your personal data;
  • how your data will be used, stored and deleted; and
  • who you can contact with a query or a complaint.

The legal basis for processing data

The Jubilee Centre for Character and Virtues (JCCV), University of Birmingham have funded the National Centre for Social Research (NatCen) to carry out a survey of character education in schools.

NatCen is the data controller and data processor for this project. In order for the use of personal data to be lawful, we need to meet one (or more) conditions in the data protection legislation, as set out in Article 6(1) of the General Data Protection Regulation (GDPR). For the purpose of this project, the relevant condition that we are meeting is ‘legitimate interests’.

You can contact NatCen with any questions about the survey and the processing of data at

More information about NatCen can be found on this webpage.

Who will have access to my personal data?

NatCen are carrying out this evaluation and will have access to:

  • school and teacher / staff information; and
  • questionnaire responses.

JCCV will only see data from the survey (questionnaire responses responses) once they have been anonymised.

NatCen may in future link schools’ answers to administrative databases, such as the National Pupil Database (NPD) or Ofsted. This information will only be used for research purposes; your personal details will be kept completely confidential. All information will be treated in line with the Data Protection Act.

How will the data be used?

The data collected will only be used for research purposes. NatCen and JCCV will store and handle all data securely and confidentially in line with the GDPR. Reports and publications arising from this research will not identify any individual participant or school. The purpose of NatCen’s research is to understand the implementation of character education in schools.

NatCen and JCCV will delete all personal information, and any other data held on the project, within 2 years from report publication in 2021.  

Who can I contact with a query or a complaint?

If you have any questions about how your data will be used, please contact NatCen’s Data Protection Officer, Justin Mason, at

Under GDPR, you have the right to lodge a complaint with the Information Commissioner’s Office. Please go to for more information.